I had a conversation with a prospective client yesterday. She mentioned she needed to know what job posting site would attract the best candidates. That got me thinking. Not about what the best job posting platform might be. I didn't know enough about her business at that...
I need more sales. That's what I hear most often when I talk to business owners. Other contenders for most often mentioned issues include: I need better systems My employees don't do what I want I need to be more efficient These are all problems that business owners...
An ounce of prevention is worth a pound of cure, am I right? I bet you heard that from grandparents, parents, teachers, and just about any other adult wanting to pass some wisdom on to your young self. It applies to all kinds of things in...
The year is half over. That's right, the second quarter ends tomorrow. How are you doing on all those goals you set back in January? If that question triggers a satisfied smile as you reflect on your progress, congratulations! Keep up the great work! Break open your celebratory...
I talk to a lot of business owners who are stuck. They tell me about their challenges and frustrations. They tell me about the things they want. Things like: More time with their families More self-sufficient employees Happier customers And a million other hopes and dreams for...
John Wannamaker has a famous quote about advertising...
Quick, what is a customer worth to you? If you couldn't answer that question, you're not alone. Few small business owners can. But, you need to be able to answer that question. It's one of the most important metrics in your business. The metric is "customer lifetime value" (CLV)....
When I tell people I'm a business coach, the reaction is usually a quizzical look. Then a follow up question, "What do you actually do?" That's a deceptively difficult question to answer in the usual networking event sound-bite format. That's because what I actually do depends a...
Have you ever been frustrated that you didn't hit your goals? You're not alone. That frustrates a lot of people. Often, they can't understand why they don't get to the finish line. It's because they never cross the start line. Makes sense, right? You'll never finish if you...
Let's face it, running a small business means always having a to-do list that is far longer than any mere mortal could ever complete. The result? Stress. Overwhelm. Feeling like you're falling behind. Not fun. In last week's post, I said you need to ruthlessly prioritize and delegate. This week,...